Marketing Resource Checklist
For Physical Therapy Private Practice Owners & ManagersIf your a private practice owner or marketing manager, this checklist will help you evaluate the cost and selection of services you need to run your marketing operations.The [...]
Strategic Marketing Plans For Physical Therapists & Fitness Providers
Your SMP is the first of the 6 Essentials. Whether you plan on handling all your marketing in-house or not, a PT Referral Machine Strategic Marketing Plan lays a solid foundation to work from. [...]
Don’t go it alone – find a physical therapy marketing specialist who can help your clinic.
If you own or manage a physical therapy clinic and look after the marketing yourself, you know how much effort and money it takes to get anything done. That's why most clinic owners lose enthusiasm and settle for [...]
HIPAA Myth Costs Many Physical Therapy Clinics Tens of Thousands Each Year
We're not sure why, but recently we have been receiving a flurry of inquiries about email marketing and HIPAA privacy rules. The common thread with these questions: Are physical therapists who use email marketing services [...]
Thinking about sending your physical therapy practice representative for training? Not after you read this article you won’t…
Why This CEO Will Never Hire Another Salesperson The article linked above the photo: A good read for those considering one of the popular PT sales training programs that masquerade as "marketing" help . In [...]
Marketing advice for physical therapists from a farmer? Really?
Some of the best and simplest physical therapy marketing advice I've ever heard comes from my partner Trent. Trent grew up on a farm, and he has a way of using a "marketing is like [...]
If you’re looking for a physical therapy marketing blog, you’ve found the right page.