About David Steinberg

Senior Consultant & Founder PT Referral Machine, a turnkey marketing solution exclusively for physical therapists.

How To Know If Your Phone Reception Is Slowly Starving Your Clinic

By |2019-11-12T15:16:25-05:00October 31st, 2019|Consumer Marketing, E1: Strategic Planning, E2: Internal Marketing, Physical Therapy Marketing, Practice Management|

Diagnosing & Treating The Silent Practice Killer – Business Lost Over The Phone

About Receptionist Call Training

In This post

How Much Business Is Lost On The Phone

Booking Strategy

Caller Engagement

Lead Capture

Patient Confidence

Call Training

PTRM Newsletter Signup

Related Links

Incoming Call […]

Best Physical Therapy Brochures – Content for Patient Acquisition

By |2019-09-24T17:02:49-04:00September 24th, 2019|6 Essentials, Consumer Marketing, Physical Therapy Marketing, Practice Management, Printing, Services, Website|

An Insider’s View On Best Physical Therapy Brochures

Two types of PT brochures: One type gathers dust in your waiting room while the other makes the phone ring… Which one would you prefer?

In This post

Introduction

How To Build The Best PT Brochure

PT Brochures With Two Purposes

Underperforming […]

Physical Therapy Employment Mistakes: Legal Trends Impacting Independent Practitioners

By |2019-08-21T07:01:15-04:00August 20th, 2019|E1: Strategic Planning, Personal Development, Physical Therapy Marketing, Practice Management|

In This post

Introduction

Top 3 Employment Law Issues Facing Physical Therapy Clinics

Employee Misclassification/Wage and Hour Compliance

Anti-Discrimination Laws

Whistleblower and Retaliation Protections

Related Links

Physical Therapy Marketing Bootcamp 

Employment Law - Free Constangy Consultation

Constangy Employment & Labor Insider | E-Newsletter Sign-Up Physical […]

Extra Dangerous For Physical Therapists – The Inbound Marketing Myth

By |2019-08-13T15:35:04-04:00August 12th, 2019|Branding, Consumer Marketing, Direct mail, Email Marketing, Physical Therapy Marketing, Social Media|

In This post

Introduction Inbound & Outbound Defined

Inbound Considerations & Problems

Combining Local Search With Outbound

Related Links

Local SEO Marketing Package

Consumer Direct Response Marketing Package

PT Marketing Boot Camp

Article: PT Marketing With Facebook

Article: Best SEO Strategy For Physical Therapists

The […]

Physical Therapy Websites – Which One Is Right For Your Practice?

By |2019-08-02T16:19:05-04:00August 2nd, 2019|6 Essentials, E1: Strategic Planning, E3: Website & Internet, Physical Therapy Marketing, SEO|

In This post

Physical Therapy Websites – Introduction

About The Web War For Patients

Choosing The Right Platform and Agency

Services You Can Do Without

Related Links

Free Trial Free Website & SEO Analysis

PT Practice Growth Strategy: Increase PT Billing At Least 51% In Almost Any Physical Therapy Practice With This Worksheet

By |2019-07-16T11:51:12-04:00July 15th, 2019|E1: Strategic Planning, E2: Internal Marketing, E3: Website & Internet, Physical Therapy Marketing, Practice Management|

PT Practice Growth Strategy Step By Step

The Base Line – Your Numbers Right Now

Current Monthly Patient Flow: Tracking your marketing progress starts with gathering some basic information. To begin, you need a “lead” activity base line. A new patient lead is anyone who contacts you that is not currently receiving care and asks about […]

Using Email To Increase Compliance And Generate Referrals

By |2019-11-08T12:35:09-05:00July 10th, 2019|Consumer Marketing, E1: Strategic Planning, E2: Internal Marketing, Email Marketing|

In This post

Introduction

4 Most Common Patient Email Marketing Mistakes

Email Content

Email Frequency

Offer Strategies

Email Capture Rates

Conclusion

Related Links

Physical Therapy Patient Email System

Internal Marketing Package 

Clinic Marketing Materials

Free Trial

Physical […]

Increase New Patient Aquisition Rates With Team Training

By |2019-06-20T16:32:51-04:00June 20th, 2019|6 Essentials, Consumer Marketing, E1: Strategic Planning, E2: Internal Marketing, E3: Website & Internet, Physical Therapy Marketing To Physicians, Practice Management|

Patient Acquisition System Helps Independent PT Practitioners Control Growth 

Is your patient acquisition system strong enough to pull you out of a sales slump? If you answered yes, congratulations! You’re part of an elite group of independent practitioners who have already discovered how to control practice growth. If you answered no, we want you to know […]

The New Frontier In Practice Management For Physical Therapists et al

By |2019-06-14T16:07:49-04:00June 14th, 2019|6 Essentials, Consumer Marketing, E1: Strategic Planning, Personal Development, Physical Therapy Marketing, Physical Therapy Marketing To Physicians, Practice Management|

The next competitive test for leading providers: Can they make the transition from transactional data management to content management?

I recently read an article written by the Senior Editor of Medical Economics, Gail Garfinkel Weiss,  titled The New Doctor-Patient Paradigm (June 2008). The article describes how information technology and insurance has fundamentally changed the […]

The best advice for creating a physical therapy marketing plan.

By |2019-06-24T17:33:51-04:00February 14th, 2019|6 Essentials, E1: Strategic Planning, Physical Therapy Marketing, Practice Management|

About Physical Therapy Marketing Plans & Ideas

Physical Therapy Marketing Plans – Reduce Practice Anxiety With The Right Plan

In This post

Introduction

Considerations Before Starting Your Plan

The Most Important Part Of Any Physical Therapy Marketing Plan

Testing Your Plan

Related Links

Strategic Marketing Plans [...]