The chart below helps you break down what needs to happen in your clinic in order to leverage your marketing and advertising for maximum Return On Investment. Click the tabs to get a more complete explanation of how the PT Referral Machine process works to help […]

Email Marketing For Physical Therapists
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Email Marketing For Physical Therapists
Practice Management

Email Marketing For Physical Therapists

By David Steinberg|2018-06-21T11:05:23-04:00June 21st, 2018|Practice Management|

Email Marketing For Physical Therapists – Getting Started

Email Marketing For Physical Therapists:

A big part of what we do is customize email messages for physical therapy patients. This means we spend a lot of time thinking about the information patients want and how they want to get it. It also means we hear what practice […]

Physical Therapy Marketing Ideas: 6 Essentials For Making More Money Without Chasing Doctors For Referrals
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Physical Therapy Marketing Ideas: 6 Essentials For Making More Money Without Chasing Doctors For Referrals
6 Essentials, Consumer Marketing, Physical Therapy Marketing, Physical Therapy Marketing To Physicians, Practice Management

Physical Therapy Marketing Ideas: 6 Essentials For Making More Money Without Chasing Doctors For Referrals

By David Steinberg|2019-02-15T17:28:42-04:00June 5th, 2018|6 Essentials, Consumer Marketing, Physical Therapy Marketing, Physical Therapy Marketing To Physicians, Practice Management|

Looking for physical therapy marketing ideas?

In addition to physical therapy marketing ideas proven to work, you also need results-oriented expert support to implement them. Obviously, that’s because the ideas are just the […]

Physical Therapy Marketing Assessment
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Physical Therapy Marketing Assessment
6 Essentials, E1: Strategic Planning, Personal Development, Practice Management, Services

Physical Therapy Marketing Assessment

By David Steinberg|2018-05-08T10:09:26-04:00May 7th, 2018|6 Essentials, E1: Strategic Planning, Personal Development, Practice Management, Services|

Physical Therapy Marketing Assessment Download Marketing Assessment

Physical Therapy Marketing Assessment: Click the download link above to get started with your Strategic Marketing Plan (SMP).

Download and use our physical therapy marketing assessment on your own, or send it to us and get a completed SMP for free. Why free? Because we can’t begin to […]

How To Market Physical Therapy Services
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How To Market Physical Therapy Services
6 Essentials, Consumer Marketing, Physical Therapy Marketing, Physical Therapy Marketing To Physicians, Practice Management

How To Market Physical Therapy Services

By David Steinberg|2018-01-02T08:04:11-04:00December 31st, 2017|6 Essentials, Consumer Marketing, Physical Therapy Marketing, Physical Therapy Marketing To Physicians, Practice Management|

How To Market Physical Therapy Services In Today’s Fast Changing Health Care Industry

The Landscape Of The Physical Therapy Industry Has Changed

Marketing physical therapy in the new age of healthcare consumerism.

If you roll back the clock thirty-five or forty years, you will see a referral-driven market for physical therapy services almost […]

What Physicians Won’t Tell You About The Marketing They DO Read
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What Physicians Won’t Tell You About The Marketing They DO Read
Concept Updates, Consumer Marketing, Direct mail, Email Marketing, Event Marketing, Personal Development, Physical Therapy Marketing, Physical Therapy Marketing To Physicians, Physician Letters, Practice Management, Social Media, Website

What Physicians Won’t Tell You About The Marketing They DO Read

By David Steinberg|2019-01-25T14:02:10-04:00December 29th, 2017|Concept Updates, Consumer Marketing, Direct mail, Email Marketing, Event Marketing, Personal Development, Physical Therapy Marketing, Physical Therapy Marketing To Physicians, Physician Letters, Practice Management, Social Media, Website|

Most physicians will tell physical therapists that they don’t read their mailers or marketing. They’ll also tell them that even if they did, it wouldn’t influence their referral behavior. But we know this isn’t quite true. Some mailers get read, while others do not. Some campaigns spur referral behavior, while others do not.

If you want […]

Marketing Resource Checklist

By David Steinberg|2017-12-31T06:25:25-04:00December 10th, 2017|6 Essentials, Branding, Consumer Marketing, Creative, Design, Direct mail, Email Marketing, Event Marketing, Personal Development, Physical Therapy Marketing, Physical Therapy Marketing To Physicians, Physician Letters, Practice Management, Services, Social Media, Website|

For Physical Therapy Private Practice Owners & Managers

If your a private practice owner or marketing manager, this checklist will help you evaluate the cost and selection of services you need to run your marketing operations.

The checklist breaks down your services into the 6 Essential marketing services proven most important for independent private practices:

Strategic Marketing […]

Strategic Marketing Plans For Physical Therapists & Fitness Providers
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Strategic Marketing Plans For Physical Therapists & Fitness Providers
6 Essentials, Physical Therapy Marketing, Practice Management, Services

Strategic Marketing Plans For Physical Therapists & Fitness Providers

By David Steinberg|2019-01-03T12:41:32-04:00November 29th, 2017|6 Essentials, Physical Therapy Marketing, Practice Management, Services|

Your SMP is the first of the 6 Essentials. Whether you plan on handling all your marketing in-house or not, a PT Referral Machine Strategic Marketing Plan lays a solid foundation to work from. With the right plan, local private practitioners can out-marketing their competition and enjoy strategic success.

Since all we do […]

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