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From The Trenches Physical Therapy Marketing Blog

From The Trenches Physical Therapy Marketing Blog2023-06-30T12:58:45-04:00

How To Know If Your Phone Reception Is Slowly Starving Your Clinic

By |September 16th, 2021|Categories: Consumer Marketing, E1: Strategic Planning, E2: Internal Marketing, Physical Therapy Marketing, Practice Management|

In This Post How Much Business is Lost on the Phone Booking Strategy Caller Engagement Lead Capture Patient Confidence Call Training PTRM Newsletter Signup Related Links Incoming Call Training & Support HIPAA Compliant [...]

PT Practice Growth Strategy: Increase PT Billing At Least 51% In Your Physical Therapy Practice With This Worksheet

By |September 15th, 2021|Categories: E1: Strategic Planning, E2: Internal Marketing, E3: Website & Internet, Physical Therapy Marketing, Practice Management|Tags: , , , , , |

PT Practice Growth: Have the capacity to grow but just need the right strategy? PT practice growth plans should be broken down into a step-by-step process. The process should show what needs to [...]

Who Said Direct Mail For Marketing Physical Therapy Is Dead?

By |August 13th, 2021|Categories: Consumer Marketing, Direct mail, Physical Therapy Marketing|

Direct Mail for Marketing Physical Therapy If your marketing manager tells you that direct mail for marketing physical therapy won't work and that you should focus most of your attention [...]

How To Fix The 2 Crummiest Physical Therapy Marketing Letters We’ve Ever Seen

By |June 25th, 2021|Categories: Direct mail, Physical Therapy Marketing To Physicians, Physician Letters|

How A Simple Formula Can Turn Even The Worst Letter Writer Into An Expert Many physical therapy and chiropractic practice managers come to us in a fit of frustration looking for an explanation as to why their physician letters don’t produce results. That’s why today we want to show you the four crummiest letters we’ve ever seen along with a simple formula you can use to fix them. If that sounds worthwhile, grab a red Sharpie, and get ready to become a master copywriter. We think you’ll find it’s worth the effort - powerful strategic campaigns directed to physicians can be one of the most efficient and productive ways to influence referral patterns.

Best Physical Therapy Brochures – Content for Patient Acquisition

By |January 10th, 2020|Categories: 6 Essentials, Consumer Marketing, Physical Therapy Marketing, Practice Management, Printing, Services, Website|

In This Post Introduction How to Build the Best PT Brochure PT Brochures with Two Purposes Underperforming Brochure Example Strategic Marketing Brochure Example Using Brochures in Ads [...]

Using Email To Increase Compliance And Generate Referrals

By |July 10th, 2019|Categories: Consumer Marketing, E1: Strategic Planning, E2: Internal Marketing, Email Marketing|

In This Post Introduction 4 Most Common Patient Email Marketing Errors      Email Content      Email Frequency      Offer Strategies      Email Capture Rates [...]

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